CAPABILITIES
Using the Many Tools of Marketing

Today, you need more than a great idea or a powerful message — you need to know which marketing tactics, media channels and analytics tools to use in communicating that idea or message (and tracking its effectiveness).

We work with our clients to understand their marketing needs, and then develop a comprehensive plan for achieving their goals. Using the tools at our disposal, ranging from SEO to branding to data and analytics, we can give you the edge you need over your competition.

digital marketing agency

On-Site SEO

The most common — and most effective — way to rank higher (and earn more relevant traffic) via search engines is to optimize individual web pages. Our team knows how to get the most out of the content and HTML source code of a web page — and how to use the latest keyword strategies and analytic tools — so searchers can find you easier and faster.

Off-Site SEO

A secondary method of climbing the search rankings is a collection of strategies that are implemented away from your website. By coordinating links that point to your website (besides advertising) and using comprehensive social media marketing, the Code Authority experts can help you “get found” effectively.

Pay-Per-Click Marketing

Using pay-per-click (PPC) marketing directs traffic to websites whose owners pay the publisher when their ad is clicked. This impactful marketing model can be highly effective thanks to its cost controls, narrow targeting, and a host of other advantages.

Content Creation

The experts say that “content is king” — so give your site visitors blog posts, infographics, case studies, eBooks and more! You can rely on our content marketing professionals to help you generate a library of relevant content that can also help you in the search results.

On-Call Project Management

We provide you with a dedicated project manager and account service team that will work closely with you on your mobile application — from kickoff meeting to launch — to make sure you’re up-to-date the whole way through...and of course, satisfied with the final result.

Brand Strategy & Positioning

A strong brand identity is an absolute necessity for today’s companies. The marketing experts at Code Authority know how to build your brand — including logo design, graphic standards, and much more — so your company is uniquely memorable.

Business-To-Business Sales Advertising with the Latest Technology

Due to the rapid decline of print media, Advanced Copiers Technology needed a new and innovative way to market their services. Since starting their campaign with Code Authority in 2017, they have leaped over several previous hurdles.

3% Click Through Rate
 
3000+ Qualified Impressions
HIGHLIGHTS

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